I'm Joe and this is my digital Shire.
I work as an Interactive Strategist for Muller Bressler + Brown and I'm the President of the Social Media Club of Kansas City.
My passions are branding, influencer relationship management, all things zombie & Dr. Who.
Here you'll find my take on everything marketing, emerging & social media, influence & Midwest observations. Follow my RSS and connect with me all through the interwebs.
Monday, June 21, 2010 at 9:28PM
Anyone can sell you ice cream, but its the experience that will make you buy from this guy. When you are trying to sell consumers a product that they can get anywhere else, from anyone else, it's the experience you give them that will be the difference.
Reader Comments (2)
My old man always warned me about those Turkish ice cream merchants!
Seriously, though, nice illustration. I'd even add that lots of people try gimmicks to sell their mundane products, but this guy has created a kind of performance art that's genuinely unique and surprising.
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